Whipshots Launches Pride Month Celebrations with Vibrant Activations in West Hollywood
To kιck off Pride Month, Whipshots organized a five-day series of events at renowned LGBTQ+ venues along the Santa Monica Blvd strip in West Hollywood, CA. The festivities reached their pinnacle on Sunday, featuring a delightful surprise appearance by Cardi B on the Whipshots float during the WehoPride Parade. The celebration continued as Cardi B made an unannounced visit to the Heart club, where she hosted lively rounds of the Whipster Wheel.
Cardi B’s unexpecteԀ presence on Sunday became the talk of the town, with the rapper distributing Whipshots along the parade route alongside “A Dozen Cardi’s” – a dazzling ensemble of twelve drag queens adorned in some of her most iconic outfits – and a squadron of Whipstuds.
Throughout the week, Whipshots orchestrated a series of memorable moments, strategically designed for optimal sampling, heightened brand visibility, and extensive media coverage.